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hi shiloh, rob from uqr.me here. qr codes are kinda link buttons you can place anywhere in the real world. by placing your qr above here on your books’ cover, for instance, you could send readers to your blog to check out your recent entries, or redirect them to your amazon page where they can discover and buy other titles…
i suggest you to go and try for free our qr-based social utility at http://uqr.me
the key difference with basic qr generators is that our codes are permanent and editable, it is to say you can manage, change, update the content or link of your qr whenever you want to.
feel free to contact us at press@uqr.me for further details.
cheers.
QR codes are a different form of barcode, like on all the food and other items you buy in stores or wherever, but can contain more information. QR stands for Quick Response since it is supposed to be very quickly decoded by its reading devices. I think it is now being aimed at mobile phones with a camera. For example phones can scan a QR code and then translate it into text or connect to a wireless network or open a web page.
I hope that helps. 🙂
Oh, I meant to add that I’ve seen one used on a digital billboard in a large city where you stand a long ways back and scan it with your phone. I think it was just a web link to an advertiser, but it could have been a text article or one of many other things. Since it was on a billboard, it was very large and complex, could have held quite a bit of information.
a QR code is a fast way to link yourself. Someone scans the code and it will take you to a web site. Instead of leaving your site addy you leave the code and people can scan it with a smart phone and be taken to your site. It is just another fun way to leave a link. I’ve got one and it is a pretty neat thing.
No idea whatsoever!
All of the above… many publishers are using them to take customers to additional multimedia content (imagine reading a textbook and being taken to a video showing exactly how what you just read about works). I’ve seen them on movie posters, which then take you to additional info about the movies. My company recently started using it on postcard mailings to take people to our app and encourage them to download it. Really, it’s a way to connect someone to additional info of any sort online from an offline situation. Hope that helps!